Based in Singapore, LITMUS is a results-driven PR and communications firm known for its strategic, customised campaigns that support businesses across Asia’s innovation-driven industries. With nearly a decade of experience and a client roster of over 150 companies, they offer full-spectrum services—from media relations to digital strategy—to help clients build their brand, gain traction, and grow.

LITMUS has carved out a niche by working extensively with corporate and tech-forward clients across sectors like fintech, robotics, AI, and data. This industry specialisation translates into more relevant storytelling and strategic positioning that resonate with sophisticated stakeholders.

They provide an all-in-one solution—covering PR strategy, media outreach, content marketing, digital media (SEO/SEM), social media management, influencer campaigns, and creative design. This integration ensures consistency across all communication channels and simplifies vendor management for clients.

With measurable achievements like over US$600 million in funding facilitated for clients and extensive M&A support, LITMUS doesn’t just focus on visibility—it ties PR efforts to tangible business outcomes.

They invest time upfront to understand each client’s unique business objectives, whether it’s international expansion, customer acquisition, or product launches. This tailored approach helps align communications strategy with real business goals.

Campaigns are supported by continuous analytics and performance tracking. This use of data not only enhances campaign optimisation but also provides clients with clear visibility into the impact of their PR investments.

With over 10,000 news stories delivered and services like media training and press release distribution, LITMUS excels at generating press coverage and crafting compelling brand narratives.

Their crisis communications services add an important layer of brand protection, offering clients guidance through high-stakes scenarios with minimal reputational damage.

Would you believe us if we told you that BCW Singapore was established in 1973? That’s almost five decades of service!

It’s truly one of the pioneers in the industry. And there are several reasons why.

BCW offers corporate, consumer, and business-to-business communications. They also specialize in digital communications and content strategy, and issues and crisis management in addition to media and crisis training.

But more than its fundamental services, BCW prides itself on its ability to create strategies that are unique to the needs of its clients. And for a strategy to become effective, they actually assess the areas and sectors their clients represent.

The more we know about BCW, the more we realize that the company’s success is because of its ability to understand its clients, growing trends, and existing tools. When combined, these considerations formulate ingenious PR strategies.

Said strategies are so effective that world-renowned pharmaceutical brands like AstraZeneca and Pfizer sought the company’s services.

There’s a catch, though, especially if you’re a start-up brand. We’re afraid BCW won’t cater to you yet since their services are mostly oriented toward big corporations like the previous ones we’ve mentioned. 

Another thing is that they will test your patience because you will have to wait for a relatively long amount of time before they respond to your inquiries. If you’re in a rush to hire a PR agency, cross this one out. 

Regardless of those teeny bits of lapses, you can still expect BCW to serve your business with the highest degree of professionalism and expertise.

If you’re looking for a PR company that generally specializes in amplifying consumer lifestyle-oriented business, then Brand Incorporated is the one for you.

15 years in service, Brand Incorporated’s passion to boost consumer lifestyle communications has earned them a place among the top PR agencies in Singapore.

This company takes on big brands and companies that even non-Singaporeans are familiar with.

Among the many brands and campaigns that Brand Incorporated worked on are Kate Spade, Wacoal and Karl Lagerfeld, Sofitel, and Bang & Olufsen.

So, what made these companies trust Brand Incorporated in the first place?

Well, this company incorporates intuition with the proper utilization of traditional, digital, and social media platforms. 

On top of these, Brand Incorporated creates engaging content that’s based on Google Analytics and SEO insights to deliver its clients’ needs.

In a way, Brand Incorporated lifts the assumption that lifestyle businesses are a much more straightforward and uncomplicated trade than formidable businesses like finance.

At this point, you already know this agency’s specialization. So, if you’re considering hiring Brand Incorporated for your business, we’d like you to note that they have a few weeks’ lead time before getting to your request.

They also didn’t disclose the cost of their service, which we think would discourage prospective clients from actually considering it. 

After all, it’s always better to have at least an approximation of the money you’re going to spend, especially if you have a specific budget. 

“Be Seen, Be Heard, Be Absolute” is the striking motto of Absolute PR, and their projects certainly reflect it.

Believe it or not, they have been in the biz since 2005. One would expect a company that has been established 17 years ago would not to catch up with the trend, but Absolute PR is effectively moving with the times.

Their services range from traditional PR to digital PR and integrated PR.

Integrated PR is a combination of traditional and digital PR, which we believe is incredible because it uses the time-tested strategies in traditional PR while also recognizing the need to accommodate the current digital landscape.

What we really like about Absolute PR is that the company is a jack of all trades. Their line of expertise extends to fashion and aesthetics, beauty, home and lifestyle, food and beverage, retail, and even big institutions.

With the number of clients they have, it’s a wonder to us how they’ve developed various strategies for each.

But, for an overview of their service, Absolute PR amplifies their client’s public image through media engagement and brand strategies that consist of social media management, influencer activator, creative content, and experiential events.

It was also easy to connect with this agency. Despite the obvious demand for their services, they still managed to answer our simple queries about their services, which we really appreciated.

It’s a bummer though that they couldn’t give us a definite cost of their service since we weren’t potential a client. So, if you want to hire Absolute PR, make sure to be persistent when transacting with them.

Affluence PR is straightforward when it comes to its services and that’s what drew us to it.

Specializing in public relations for deluxe retail establishments in Asia, Affluence PR is the go-to if you wish to communicate your brand’s message to the public. In fact, this company refers to the public image of a brand as its “voice.”

And what does a brand need to do to make its voice heard? Shout!

“Shouting” is what Affluence PR does for these brands, and this company has done so for 15 years already.

Based on our research, this agency has four-pronged services that range from public and media relations, social media marketing, influencer marketing, and public and media relations training.

For us, this translates to a dynamic company with diverse teams that work on perfecting the image of a certain brand as well as looking for effective ways to promote a product to the broader market, especially in Asia.

To establish a brand’s positive and lasting image, Affluence PR created an elaborate process that increases brand awareness by employing methods such as media coverage, press conferences, TV interviews, media events, and so much more.

And as a result of this, Affluence PR has already served more than 300 brands in retail, food and beverage sectors, and social media.

However, considering the number of clientele that they currently deal with, it’s possible that they will get back to your initial queries after a week or so. At least, that’s what they did with ours.  

We’d also like to highlight that Affluence PR is an agency that specializes in retail and lifestyle, so if your business leans towards real estate, sole proprietorship, and the like, then their services simply won’t suit yours. 

Like almost all PR agencies we’ve mentioned here, PRecious Communications does media relations, corporate communications, risk and crisis management, and digital and social media marketing.

However, what sets PRecious Communications apart from other agencies despite the near-similarity of the services they offer is that they cater to every business, whether big or small and local or international.

Founded in 2012, this agency has always been known to combine traditional and digital processes to provide holistic services to its clients. 

In fact, they are staunch in their approach to complement traditional PR services with media relations and digital programs.

And in doing so, they ensure that the client’s brand or company builds credibility on all platforms as well as invite the interest of both customers and investors.

What we like more about PRecious Communications is that they figure out a brand or company’s niche first before deep diving into building an approach to establish a brand’s image.

After finalizing a company’s needs, PRecious Communications rounds up all the appropriate individuals from their team to construct promotional strategies that are suitable for the brand.

The agency actually prides itself on its unwavering spirit of collaboration and sharing of deep knowledge on their respective expertise. 

And for us mere observers, this isn’t just an admirable attribute but is also essential to the success of establishing a brand’s image.

But like the others that we’ve mentioned in this list, they’re also not quick to respond to client inquiries. Again, maybe this could be chalked up to the number of clients they’re dealing with. 

They also didn’t disclose a fixed rate, not even for base fees, for their services. The reason for that is lost to us, but overall, we think PRecious Communications is still worth checking out.

ENCE Marketing Group is a KPI-driven agency that guarantees to deliver results for every dollar you give or you get your money back.

They provide integrated marketing that amplifies every marketing dollar, after all.

Since 2017, they’ve involved in a range of branding and marketing initiatives for hundreds of their clients.

These initiatives include Branding, Marketing Positioning, Target Market Definition, Marketing Budgeting, Public Relations, Digital/Social Media Campaign Management, Marketing Research and Marketing Copywriting.

What we like is they have specialist marketing companies with each being focused in a specific area of marketing.

Of course, they have an experienced team equipped with the relevant skill set and experience needed in each marketing area.

We think it’s amazing that their average marketing ROI is 153%. They’ve spent almost a hundred thousand hours on their hundreds of projects and each second has been worth it.

It’s no surprise to us that they’ve garnered a number of awards and recognition for their work.

All in all, we highly recommend!

Litmus PR stands as one of the premier PR agencies in Singapore, offering comprehensive services in public relations and communications tailored to drive success for both established corporations and innovative startups. With a keen focus on delivering outcome-driven campaigns and a commitment to understanding clients’ objectives, Litmus PR has established itself as a leader in the industry.

Litmus PR boasts a team of seasoned professionals with expertise across a diverse range of industries, including adtech, AI, analytics, cloud, data, finance/fintech, robotics, and more. Their breadth of experience allows them to craft tailored strategies that resonate with target audiences and drive impactful results.

With a focus on creativity and innovation, Litmus PR goes beyond traditional PR practices to develop cutting-edge campaigns that capture attention and spark engagement. From content marketing to social media and digital solutions, they leverage the latest trends and technologies to deliver compelling brand stories.

With years of experience supporting corporations and startups in Singapore and beyond, Litmus PR has a proven track record of success. Their clients have raised significant funding, executed mergers and acquisitions, and achieved notable milestones, thanks to the strategic guidance and support provided by the agency.

Litmus PR understands the importance of media engagement in shaping brand reputation and visibility. Their media management expertise ensures that clients receive impactful coverage in reputable publications, helping to enhance credibility and reach target audiences effectively.

While Litmus PR offers top-tier services, the cost of engagement may be a consideration for some clients, particularly startups and small businesses with limited budgets. However, the agency’s focus on delivering tangible results can justify the investment for many clients.

Alexander PR Group is a leading global PR agency renowned for its innovative digital strategies and exceptional media connections. Led by Marie Alexander, who boasts 20 years of industry experience, the agency emphasizes a blend of kindness, empathy, and a relentless pursuit of excellence. With a background in both creative and business diplomacy, Alexander PR Group has built a reputation for helping businesses achieve their goals through genuine care and high-energy leadership. Their expertise spans a wide range of sectors, making them a versatile and valuable partner for any company seeking outstanding PR and marketing results.

One of the key strengths of Alexander PR Group is their unparalleled experience and deep industry connections. Marie Alexander’s legacy in the media, combined with her father’s extensive background in Singapore Press Holdings, provides a solid foundation of expertise and insight. This wealth of experience translates into highly effective PR campaigns that are both creative and results-driven. Additionally, their ability to craft compelling stories and leverage media relationships ensures maximum exposure for their clients, helping them dominate their respective markets.

Another significant advantage of working with Alexander PR Group is their innovative and avant-garde approach to digital marketing and advertising. Their campaigns often achieve remarkable performance numbers, with one notable campaign earning 18 million views worldwide. This success is attributed to their unique strategies and ability to predict and set trends. By handling various aspects of digital and traditional media, from social media management to press releases, Alexander PR Group ensures comprehensive and cohesive marketing efforts that yield significant results for both B2B and B2C clients.

However, despite their many strengths, there are some potential downsides to consider when working with Alexander PR Group. The agency’s high demand and extensive client base may result in less personalized attention for smaller clients. Additionally, their premium services come with a corresponding price tag, which might be a limiting factor for startups or smaller businesses with tight budgets. These factors could impact the level of customization and affordability that some clients might expect.

In conclusion, Alexander PR Group stands out as a top-tier PR agency with a proven track record of delivering outstanding results. Their blend of experience, innovation, and strong media connections makes them a formidable partner in the competitive world of public relations and digital marketing. While there may be some challenges related to personalized attention and cost, the overall benefits of working with such a prestigious agency are substantial. Businesses looking to enhance their PR efforts and achieve significant market impact will find Alexander PR Group to be a valuable ally.

Mileage Communications Pte Ltd stands as Singapore’s largest home-grown public relations consultancy, with a strong presence across 10 countries and 16 cities worldwide. Led by Chairman Yap Boh Tiong, a veteran in journalism, advertising, and public relations, the firm boasts an extensive portfolio across diverse industry sectors, including consumer/lifestyle, corporate finance, technology, healthcare, education, and sports.

Renowned for its crisis management capabilities, Mileage Communications has successfully handled high-profile incidents such as the Nicoll Highway collapse and the Marriott Islamabad hotel bombing. Through rigorous media training and simulated drills, the firm equips clients with the skills and strategies needed to navigate complex crises effectively, ensuring reputation preservation and stakeholder trust.

From campaign development and community relations to corporate PR and digital marketing, Mileage Communications offers a comprehensive suite of specialty services tailored to meet the unique needs of each client. With a focus on result-oriented strategies and cost-effectiveness, the firm delivers innovative solutions that drive brand visibility, engagement, and growth.

Note though that as a leading player in the PR industry, Mileage Communications faces stiff competition from both global conglomerates and boutique agencies. Maintaining a competitive edge in an ever-evolving market requires continuous innovation, investment in talent, and differentiation through exceptional service delivery.

Overall, Mileage Communications Pte Ltd stands at the forefront of the PR industry, offering unparalleled expertise, global reach, and innovative solutions to clients worldwide. With a steadfast commitment to integrity, quality, and creativity, the firm continues to elevate brands and shape narratives that resonate with audiences across diverse markets. Whether it’s crisis management, media training, or strategic counseling, Mileage Communications remains a trusted partner in helping brands navigate the complexities of the modern media landscape with confidence and clarity.

Waterbrooks Consultants Pte Ltd is a prominent Investor Relations (IR) and Public Relations (PR) firm based in Singapore.

Established with the mission to enhance corporate reputation and effectively communicate business strategies, the company specializes in working with organizations to build and maintain relationships with stakeholders and investors.

What we like is how Waterbrooks has a highly professional team with extensive experience in both IR and PR, which allows them to provide informed and effective strategies.

Clients have praised the team for their expertise and professionalism, fostering confidence in their services.

Many clients have established long-term relationships with Waterbrooks, indicating a high level of trust and satisfaction.

We find that the firm’s ability to maintain client relationships over the years speaks to its reliability and commitment to client success.

We like Waterbrooks’ responsiveness and reliability in their communications. The team is proactive in addressing client needs, ensuring timely responses and updates, which is crucial in the fast-paced world of PR and IR.

The company’s philosophy of adding value to each client resonates with many, as they focus on understanding the unique challenges and goals of each organization. This bespoke approach enables tailored solutions that meet specific client needs.

We highly recommend!

DIFY Singapore stands out as a forward-thinking communications agency, dedicated to helping businesses grow their brand visibility and market presence. They’ve carved out a reputation as a leading PR firm in Southeast Asia, with a particular expertise in Web3, fintech, and blockchain industries. However, as the business landscape evolved, DIFY adapted and diversified their client portfolio to include a broader range of sectors like esports, F&B, entertainment, and lifestyle.

DIFY Singapore’s roots lie in the blockchain and fintech sectors, where they have honed their skills in crafting effective PR strategies. Their in-depth understanding of these niche markets makes them a go-to choice for companies operating in Web3, cryptocurrency, and related fields.

The agency’s extensive media network and established relationships with both traditional and blockchain media outlets ensure a higher chance of securing quality press coverage. This can be crucial for businesses looking to penetrate the competitive tech landscape.

DIFY provides an end-to-end solution for PR needs, including PR strategy development, media monitoring, press release distribution, and coverage analysis. Their media list curation and proactive engagement ensure clients have access to the most relevant publications and platforms for their brand.

The agency goes beyond just PR, offering digital marketing services such as SEO writing, content creation, and branding, as well as event management and activation. This integrated approach means clients benefit from a cohesive communication strategy that aligns all channels effectively.

DIFY’s slogan, “Tell us what you want. We’ll take care of the rest,” reflects their commitment to client-centric service. They adapt their strategies based on the client’s specific needs and industry, making them a versatile partner across various sectors.

Their consultative approach includes offering free consultations to new clients, demonstrating their willingness to understand the business’s pain points and provide tailored solutions from the start.

With a keen focus on performance analysis and engagement reporting, DIFY ensures transparency and measurable results for their clients. This data-driven approach helps businesses track the effectiveness of PR campaigns and adjust strategies as needed to maximise impact.

SYNC PR Agency is a leading public relations firm in Southeast Asia, renowned for its forward-thinking approach to communication.

With a focus on growth, flexibility, accountability, and quality, SYNC offers a wide range of services aimed at helping businesses maximize their potential in an increasingly complex and competitive environment. Their services include public relations, content marketing, workshops, and digital marketing.

SYNC excels in helping brands get featured in the media, whether through press releases, media outreach, or strategic partnerships. Their deep understanding of Southeast Asia’s media landscape makes them a valuable partner for brands looking to enhance their visibility in the region. Clients can expect well-crafted campaigns that align with their goals and help elevate their reputation.

SYNC provides content marketing services that are designed to scale and improve content development. Whether it’s for social media, blogs, or video content, SYNC’s approach ensures that businesses can tell their brand stories effectively. The agency’s focus on upgrading and scaling content creation has proven results in building long-lasting brand engagement.

Growth and accountability are central to SYNC’s mission. They prioritize measurable business goals and ensure that campaigns are designed to deliver tangible results. Clients can rely on SYNC’s ability to track and report on key performance metrics, providing clear insights into the impact of PR campaigns.

One standout feature of SYNC is their workshops, designed to teach businesses the ins and outs of marketing and PR. These sessions offer valuable knowledge to teams looking to enhance their in-house capabilities, making SYNC not just a service provider but also a source of ongoing education for their clients.

In today’s digital-first world, SYNC’s digital marketing expertise stands out. They help businesses navigate the complexities of the social media economy and drive meaningful engagement across platforms. With SEO, social media strategies, and influencer partnerships, SYNC positions brands for success in the digital space.

Blue Totem Communications is a boutique PR agency operating across Singapore and Malaysia, known for its strategic communications and authentic storytelling.

Since its inception in 2016, the agency has built a reputation for delivering honest, no-nonsense advice tailored to the needs of its diverse client base. With services spanning media relations, brand management, PR campaigns, influencer marketing, and content creation, Blue Totem caters to a wide array of industries, including healthcare, technology, fintech, and consumer brands.

Blue Totem emphasizes custom solutions for each client, avoiding a one-size-fits-all strategy. This ensures that campaigns are relevant, impactful, and aligned with the client’s goals.

Their proficiency in niche sectors like deep tech, fintech, and healthcare sets them apart. This specialization is valuable for clients in complex industries requiring technical accuracy and audience-focused messaging.

The agency’s emphasis on building long-term partnerships with clients and their network of affiliate agencies reflects their commitment to collaboration and results-driven communication.

From B2B marketing to influencer campaigns, Blue Totem provides a holistic suite of PR services, enabling clients to address various communication needs under one roof.

Their focus on authenticity in storytelling enhances brand credibility and fosters genuine connections with target audiences, an approach that resonates in today’s crowded PR landscape.

Operating in Singapore and Malaysia with a robust network across Asia Pacific, Blue Totem is well-positioned to execute campaigns with both local relevance and regional scalability.

Clients appreciate their straightforward advice and commitment to transparency, which builds trust and minimizes misunderstandings.